The 21st Century Citizen. How do we Get Involved Today?

For the past ten years my partner at qmedia solutions and I have been doing a lot of pro bono work for a number of not-for-profits and charities. We've really enjoyed it but we wanted to do more. First we wanted to tell stories about some of the amazing people who had inspired us. And so we started with TV storytelling and on October 26th Get Involved had it's World Premiere on TVO-- Ontario's premiere public broadcaster. So far we have produced 25 profiles of amazing innovators, social entrepreneurs and activists. Take a look at our stories. Tell us what you think. Tell us about people or organizations that inspire you. During our research we sensed a growing movement growing all around us-- people realizing their skills and their expertise can be used not only to bring them financial rewards but deeper connection and meaning in their lives. And so our next step was to concieve of a website that would transform the inspiration of the television profiles and help propell people into action and Getinvolved.ca was born. Join the conversation...

Follow us on: Twitter TwitterFacebook FacebookYouTube YouTube

Tuesday, March 31, 2009

APRIL IS CANCER MONTH


APRIL IS CANCER MONTH!!
Their motto is: "The stuff you no longer need will help fund the cure for breast cancer". And what could be better than a yard sale to make that dream come true?

This April on TVO and getinvolved.ca we're featuring stories on cancer survivors and some of the innovative and exciting things they're doing to help others - and to help find a cure.

Like Rachael Smith who started Yard Sale for the Cure. It's an idea so effective, you have to ask yourself why no one thought of it before! Yard Sale for the Cure raises money for Breast Cancer research and treatment by holding a massive series of Yard Sales in selected neighbourhoods across Canada. In 2005, the inaugural event was held in the Toronto Beaches. It was a huge success, raised $45 000 and brought people together with a great sense of community and purpose. Now a growing number of people from across Canada are taking on this idea and Yard Sale for the Cure will be launched in markets across the country. To date Yard Sale for the Cure has raised over $450,000!!!!

The event is to be held Saturday May 30th this year - so you'll have plenty of time to prepare - and plenty of information to help you get going on Rachael's website Yard Sale For the Cure where you'll find information packages, kits and clear straightforward instructions on how to hold your own yard sale.

Yard Sale for the Cure will be widely publicized and advertised in each of the communities, so lots of people will be attracted to shop at your Yard Sale. In fact, in 2006, $3.2 million dollars of PR and over $200 thousand in free media was secured to help promote the one event. You can donate all or a portion of your proceeds to Yard Sale for the Cure and choose our national charity (The Canadian cancer Society) or a local treatment centre as the recipient of your donation. 100% of all donations are directed to the recipient charities.

Oh - and don't forget: you can also participate simply by shopping! Just look for the posters and pink balloons that will adorn all official "Yard Sales for the Cure".
Posted by Audio Communications for Business at 11:15 AM
Labels:

1 comment:

  1. GSTMarch 31, 2009 at 5:19 PM

    you can also sponsor a charity with a great site like: Http://www.garagesalestracker.com

    ReplyDelete

Subscribe to: Post Comments (Atom)